Gucci Equilibrium: a new portal connecting people, planet and purpose. Designed for a global audience, it is part of a 10-year process plan to embed a comprehensive sustainability strategy into and around the brand, governed by a Culture of Purpose, Gucci’s mission to bring positive change in order to secure our collective future. ‘Environment’ a pillar of the Culture of Purpose explains how Gucci is committed to reducing its environmental impacts and is setting ambitious targets to create a new

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