
Measured | Media Effectiveness Platform
Built for enterprise. Wired for action. Measured combines causal experiments with media mix modeling to turn complex media portfolios into clear, accountable growth programs.
About us | Measured
Developed by media measurement and data science experts with over 100+ years of combined attribution experience, marketers use the Measured Incrementality Platform to validate, plan, test, …
Media Planning and Buying: The Ultimate 2025 Guide for Marketers
Jul 25, 2025 · Traditional attribution alone isn’t enough. Measured delivers causally validated insights that prove which investments drive real business outcomes. Ready to optimize your media planning …
What is Marketing/Media Mix Modeling (MMM)? 2025 MMM Guide
Jul 10, 2025 · While it can be laborious and time-consuming to implement (although Measured has its own MMM offering that overcomes all of these hurdles), MMM has a unique advantage: It can …
Ad Measurement: The Complete 2025 Guide to Accurate, Actionable ...
Jul 7, 2025 · Measured integrates data from all your marketing channels (digital, TV, offline, and Walled Gardens) into a single, privacy-safe platform. This unified view enables you to see the full picture of …
Measured | Platform: Media Mix Modeling
Smarter modeling, calibrated decisions. With Measured’s integrated, bi-directional MMM, you get answers fast without losing precision.
Why Measured | Proven to Drive Efficiency & Growth
Measured is an AI-powered platform that connects media performance to business outcomes with unmatched accuracy, actionability, and enterprise flexibility. Measure real incremental lift, not …
Top 9 Best Media Mix Modeling Companies & Software for 2026
Measured is the pioneer in incrementality-based measurement, seamlessly integrating Media/Marketing Mix Modeling with ongoing geo-testing and platform data. Their platform is designed for marketers …
Join our Team | Careers at Measured
Love what you do. Love where you do it. We’re a team of curious, collaborative, and passionate people. At Measured, your talent fuels innovation, teamwork sparks joy, and customer impact drives success.
MeasureUp Summit 2025 | Measured®
Oct 8, 2025 · Join Measured and top marketing leaders in NYC for the inaugural MeasureUp Summit, featuring strategic insights and a networking happy hour.