The company also revealed an M4 iPad Air, M5 Pro- and Max-powered MacBook Pro models and a Studio Display XDR.

The MacBook Neo’s $599 price is notable, but hardly unprecedented. Hello again, and welcome back to Fast Company’s Plugged In ...

November 3, 2010: Apple prepares to launch the Mac App Store, publicly accepting app submissions from registered developers — and kicking off a gold rush among coders. After witnessing the enormous ...

The Neo is a flat rectangular slab of aluminum with softly rounded edges, more like the current Airs and Pros than the wedge-shaped design of the old M1 Air (also like modern Airs, the words “MacBook ...

Apple’s Mac Studio could get its biggest upgrade yet in 2026 with M5 Max and M5 Ultra chips, more RAM, and a redesigned silicon architecture.

Apple also announced two new pricey Studio Display computer monitors. If you're waiting on that rumored entry-level MacBook, ...

Apple unveiled the MacBook Neo, a $599 laptop that represents the most aggressive price-to-performance play in the history of the Mac.